China Beyond City as Spectacle: Branding and Everyday Life in Urban China July 19, 2016 1 Written by Paul Kendall. China’s rapid urbanization is an ongoing news story which has already altered how the country is represented in mainstream English-language discourse.…
Business Shanghai Tang: China’s Aspiring Global Fashion Brand July 20, 2015 0 Written by Jonathan Schroeder, Janet Borgerson, and Zhiyan Wu. How do Chinese brands draw upon what we call 'Chinese brand culture' in order to create distinctively Chinese fashion?…
