China What will China’s World Cup look like? January 22, 2018 0 Written by Simon Chadwick. As another month has passed, so another Chinese corporation has become a FIFA sponsor. In December, China’s second-biggest dairy firm, China…
China Booing fans and failing teams hint at China’s football future November 30, 2017 0 Written by Simon Chadwick. It may have appeared for some time now to be all quiet on the Chinese football front, the frenzied activity of…
China Corporate Social Responsibility and Chinese Professional Football October 9, 2017 0 Written by Eric C. Schwarz and Dongfeng Liu. Corporate social responsibility (CSR) continues to be an important concept and a major part of strategic plans…
China The empowerment effect of supporting foreign clubs in China August 25, 2017 0 Written by Thilo Kunkel & Yiran Su On June 14, Chinese president Xi Jinping highlighted the importance of soccer development in China during a meeting…
China Emerging challenges for Chinese soccer clubs August 21, 2017 0 Written by Anders Kornum Thomassen. China has emerged as a major player in the international soccer industry. Huge transfers and record-breaking salaries have come to…
China Why the world game is still a foreign land in China August 10, 2017 0 Written by Simon Chadwick. Several years ago, a postgraduate student and I surveyed 16,000 Chinese football fans. In our research, we essentially asked three questions:…
China Soccer Observatory Bayern Munich’s strategy to enter the Chinese market August 1, 2017 0 Written by Sascha L. Schmidt. The world has understood: China wants to become a global power in soccer. The declared goal of the Chinese government is…
China Soccer Observatory No more “superstars” for CSL, and that’s a good thing July 5, 2017 2 Written by Jonathan Sullivan. The Chinese Super League summer transfer window opened on June 19, but there is none of the excited speculation that surrounded…
China Soccer Observatory Xi Jinping’s Football Dream and the Nightmare Scenario April 10, 2017 0 Written by Alan Bairner. It is generally accepted, although seldom properly evidenced, that successful national sports teams play a significant role in forging national solidarity.…
China Soccer Observatory Is China on a collision course with world football’s governing body? February 14, 2017 1 Written by Simon Chadwick. Trent Sainsbury may not realise it, but he recently became the epicentre of a seismic shift in global football governance. The…